Privacy Policy

1. Introduction

Park West Surgical (“we,” “our,” “us”) is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit www.parkwestsurgical.com (the “Site”).

By using our Site, you agree to the terms of this Privacy Policy. If you do not agree, please discontinue use of the Site.

2. Information We Collect

A. Personal Information You Provide

• Name
• Email address
• Phone number
• Mailing address
• Insurance information
• Medical history or symptoms (if submitted through forms)
• Any other details you voluntarily provide

B. Automatically Collected Information

• IP address
• Browser type
• Device type
• Operating system
• Pages viewed and time spent on the Site
• Referring URLs
• Cookies, web beacons, and analytics data

C. Protected Health Information (PHI)

If you submit medical information through our contact forms or patient portal, that information may be considered PHI. PHI is safeguarded in accordance with applicable privacy laws and medical confidentiality standards.

3. How We Use Your Information

• Schedule appointments
• Provide medical care or administrative services
• Respond to inquiries or requests
• Improve our website and services
• Send confirmations, updates, or necessary communications
• Process insurance or billing inquiries (if applicable)
• Maintain security and prevent fraudulent activity
• Comply with legal or regulatory obligations

We do not sell or rent your personal information.

4. Cookies and Tracking Technologies

We use cookies and similar technologies to:

• Enhance site performance
• Understand user behavior
• Personalize your experience
• Improve advertising relevance (if applicable)

You may disable cookies in your browser settings, though some features of the Site may not function properly.

5. Sharing Your Information

We may share information with:

• Authorized medical staff and administrative personnel
• Third-party service providers (hosting, analytics, scheduling software)
• Insurance companies or healthcare partners, when necessary
• Legal authorities, if required by law
• Other entities with your explicit consent

All third-party partners are required to protect your information and only use it for permitted purposes.

We never share PHI unless permitted or required by law.

6. Data Security

We use technical, administrative, and physical safeguards to protect your information. However, no system is completely secure, and we cannot guarantee absolute protection of information transmitted over the internet.

7. Third-Party Links

Our Site may contain links to third-party websites or services. We are not responsible for the privacy practices or content of those external sites.

8. Children’s Privacy

Our Site is not intended for use by children under 13. We do not knowingly collect personal information from children. If you believe a child has submitted information, contact us immediately, and we will remove it in accordance with applicable law.

9. Your Rights & Choices

Depending on your jurisdiction, you may have the right to:

• Access your personal information
• Correct or update your information
• Request deletion of your information
• Restrict or object to processing
• Request a copy of your data

To exercise any of these rights, please contact us using the information below.

10. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. The “Effective Date” at the top of this page will indicate the latest revision. Your continued use of the Site signifies acceptance of the updated policy.

11. Contact Us

If you have questions about this Privacy Policy or how we protect your information, please contact:

Park West Surgical
75 Central Park West
New York, NY 10023
Phone: 212.496.6600